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Production & Sales Software for Tabletop Game Creators

Board game designers, zine makers & indie publishers

A game maker scene sculpted from cardstock: a game board, wooden pawns, and blank diceA game maker scene sculpted from cardstock: a game board, wooden pawns, and blank dice

Overview

A single game box can contain dozens of individual components — cards, dice, miniatures, rulebooks, and more. Ardent Seller helps indie publishers manage complex assembly, track convention inventory, and sell digital editions alongside physical products.

Common Challenges

  • Managing diverse physical components (cards, dice, miniatures, rulebooks)
  • Assembling complex game boxes from many individual parts
  • Selling at conventions with limited on-hand inventory
  • Balancing digital editions (PDFs) with physical products
  • Tracking costs across print runs with varying quantities

How Ardent Seller Helps

Purpose-built features for tabletop game creators.

Bundles & Kits

Assemble game boxes from individual components with automatic inventory deduction.

Subassemblies

Track card decks, miniature sets, and component bags as intermediate assemblies.

Multi-Location Management

Manage warehouse stock separately from convention booth inventory.

Digital Products & Services

Sell PDF rulebooks and digital editions alongside physical games.

Packaging Inventory

Track boxes, shrink wrap, and inserts as dedicated packaging with per-unit costs.

Production Steps & Directions

Document assembly instructions for game boxes to ensure consistent packaging.

Guides for Tabletop Game Creators

In-depth articles to help you get the most out of your business.

A group of friends playing a colorful board game with tiles and game pieces spread across a wooden table in a casual lounge setting
Production17 min read

Board Game on a Budget: What It Really Costs to Design, Prototype, and Sell a Tabletop Game

Tabletop creators obsess over game design and forget to design their finances. The real cost of bringing a board game to market includes prototyping iterations, overseas manufacturing minimums, freight that costs more than the games inside the box, and a fulfillment chain that takes a cut at every handoff. Here is what each phase actually costs and where the margin traps hide.

Printed sheets running at speed through the steel rollers of a large offset printing press, the pages blurred with motion
Production11 min read

Board Game Print Run Size: Why Your First Run Should Be Smaller Than Everyone Says

Every first-time tabletop publisher gets told to print 1,500 copies, because that is where the per-unit cost curve starts to look kind. Follow that number back to its source and it turns out to be a printer describing its own customers. Here is what the published price tables actually say, and why the copies you do not sell are the only ones that matter.

Three wooden meeples — red, blue, and yellow — standing on a colorful indie tabletop game board next to a small wooden castle piece
Production16 min read

Indie Tabletop Publisher Tool Stack: What You Actually Need in 2026

A layer-by-layer tour of the tools an indie tabletop game publisher actually needs in 2026 — from prototyping and manufacturing through Kickstarter, fulfillment, and the inventory spine that ties it all together.

A maker standing at a cloth-covered table in a bright loft studio, lifting the flaps of a large flat cardboard shipping box beside an open laptop and a roll of blue tape
Finance16 min read

What Is Landed Cost? The Number Your Supply Invoice Doesn't Show You

The price on your supplier invoice is not what the materials cost you. Landed cost is the real number — purchase price plus freight, duty, fees, currency spread, and the units that never made it onto the shelf. Here is what belongs in it, how to allocate it per unit, and why it matters more in 2026 than it did two years ago.

An overhead flat lay of a garment sewing project — a dress sketch surrounded by fabric swatches, wooden buttons, thread spools, lace trim, embroidery scissors, and pencils on a linen surface
Production14 min read

What Is a Bill of Materials? A Plain-English Primer for Makers Who Build Things

A bill of materials is just a complete list of everything that goes into one finished product — and for makers, it is one of the most useful documents you are probably not writing down. Here is what it is, what belongs on it, and how to build your first one.

Ready to streamline your business?

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