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Setup & Modules

How two questions shape what you see — and why nothing is ever deleted

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Ardent Seller shows you only what your business needs

A soap maker, a reseller, and a digital seller need very different screens. Instead of showing everyone everything, Ardent Seller asks two quick questions when you first set up and then shows the parts of the app — menus, dashboard widgets, and guided workflows — that fit your answers. The mechanism behind this is modules: six named groups of features that can each be shown or hidden. Nothing about modules is permanent, and nothing they hide is ever deleted.

The setup interview: two questions

The interview lives at Setup and takes under a minute. The first question is "What kind of business are you?" with five cards:

  • I make things I sell
  • I buy things and resell them
  • I sell digital products or services
  • I sell food I make
  • Something else / just exploring

The second question is "Anything else you want on day one?" with three optional add-ons: Sync my Etsy shop, Production planning & equipment, and Donations & charity tracking.

Prefer to see the whole app? "Skip — show me everything" is always available and turns every module on. You are never locked in either way.

What each answer turns on

Your answerQuestionModules enabled (plus Core, always)
I make things I sellBusiness typeManufacturing + Advanced inventory ops
I buy things and resell themBusiness typeAdvanced inventory ops
I sell digital products or servicesBusiness typeServices
I sell food I makeBusiness typeManufacturing + Advanced inventory ops
Something else / just exploringBusiness typeEverything
Sync my Etsy shopAdd-onMarketplace
Production planning & equipmentAdd-onManufacturing
Donations & charity trackingAdd-onGiving & other money
Skip — show me everythingEither screenEverything

For a brand-new account these defaults are applied immediately. If your account already has data or a saved profile, the interview instead shows a "Suggested for your business" step where you choose Apply suggestions or Keep my current setup — your module choices are never changed silently.

The six modules

ModuleWho it's forWhat it shows
CoreEveryone — always on.The dashboard, products, ingredients, labor, customers, vendors, locations, sales, purchases, workflows, Document Imports, reports, settings, and support.
ManufacturingMakers who produce what they sell.Recipes, production runs, production transactions, subassemblies, finished goods, and equipment.
Advanced inventory opsSellers managing stock across counts, moves, and restocking.Stocktakes, adjustments, transfers, restock planning, MRO supplies, and packaging.
MarketplaceSellers syncing an Etsy shop.The Etsy integration under Settings, plus its dashboard widgets.
Giving & other moneySellers tracking donations, waste, and non-sales money.Charities, donations, waste & loss, expenses, and income.
ServicesSellers offering services or digital products.The Services list under Deliver.

A module owns its sidebar entries, its dashboard widgets, and its guided workflows as one unit — turning Manufacturing off, for example, hides Recipes and Production Runs from the Create group along with the production widgets and the recipe-costing workflow. Reports are never gated by modules: every report stays available regardless of your setup.

Modules only hide the interface — your data stays

This is the one rule to remember. As the Settings page itself puts it: "Turning a module off only hides it from menus, dashboards, and workflows. Its records stay in your account, keep counting toward plan limits, and still appear in every report, the audit trail, and exports."

So if you turn off Giving & other money after recording a year of donations, those donation transactions remain in your account, still show in your reports and exports, and reappear in the menus the moment you turn the module back on. Modules are a lens, not a lock — and never a delete.

Visiting a page in a hidden module

Following a link or bookmark into an area whose module is off doesn't error out. Instead you'll see a friendly page titled "[Module] is turned off" explaining that the page belongs to a hidden module and that your data is untouched. If you're allowed to manage settings, an Enable & continue button turns the module on and takes you straight through; otherwise the page asks you to have your account owner enable it under Settings → Features.

Changing modules later

Open Settings → Features to see a card for every module with a toggle. Core is marked "Always on" with a disabled toggle — it can't be turned off. Your original interview answers are shown on the same page with an Edit answers link that returns you to the setup interview; because re-answering runs the suggest-and-confirm step, changing an answer never silently rewrites your module choices.

New to the app entirely? The Quick Start walks the first steps, and the Settings guide covers the rest of the Settings hub.

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